Frier Levitt Podiatrist-Attorney, Lawrence F. Kobak, DPM, Esq. has authored an article in the current edition (July 2021) of Podiatry Management about Advertising Your Podiatry Practice.
Advertising takes many forms. There are newspaper and magazine advertisements, fliers, radio and television advertisements, and ads on various transportation vehicles. Every state podiatry board has advertising standards. They all require that your ad be truthful. They all have limits concerning what content is and is not allowed. `
You are limited only by your imagination. Keep it understandable. Keep it relatively simple. Keep it tasteful, something you are proud to show. Let the public know what you do, and they will come.
Read the full article here.
